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Your Digital Nonprofit: The Social Profit Stack

Every other Sunday, I'll spark ⚡️your nonprofit's online fundraising strategy and deliver the tools you need to succeed. You'll receive an actionable tip and three links to drive donor engagement, deliver the best online experience for your donors, and raise more revenue. Free gift inside! Join us.

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Your donation form? ✅ Under the hood? ❌

Happy Sunday, Reader Last year, Sarah, a senior fundraiser, thought she had plenty of time. In her head, Giving Tuesday was weeks away. Year-end campaigns? Months away. So she focused on other things that needed her attention. That future appeared. Fast. She was writing emails an hour before they were due, tweaking donation pages, updating the website, managing data chaos, and staying up too late. She made it through. She also made a promise after that: never again. So the next year rolled...
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This 150-Year-Old Framework Can Improve Your Storytelling 📇

Hi Reader, The numbers were solid. Over 250 students reached. 93% of them said the program helped them strategize their plan. The waitlist? Gone. So when Jasmine sat down to write her nonprofit’s annual report, she had all the information she needed to report to her donors. But she couldn’t help the feeling that something felt off. She began writing. She listed the stats. Added a quote or two. Still, it fell flat. Jasmine knew she had the right ingredients. But she knew something was missing....
Magic AI prompt instructions

6 Steps to Turn AI into the Best Writing Assistant 🔧

Hi Reader, Sarah used to do everything herself. She wrote grant proposals, thank-you emails, Instagram posts, and campaign updates. It took a ton of time, but she was confident that it sounded like her. So, when she discovered how AI could assist her, her initial attempts at using the tool were unsuccessful. Flat. Generic. Robotic. AI won’t save me time if I have to rewrite everything, she thought. She conducted research and realized that she wasn’t providing her AI tool with clear...
I'm ready for this

A Step Almost Every Nonprofit Skips (but can’t afford to) 🪜

Hi Reader, Would you continue giving to an organization that never engages with you? Imagine it. You made a gift to an organization you’ve followed for a while now. You receive a generic thank-you email. Even a nice card. And that’s it. You never receive any updates. You never read stories. You have no idea if your donation made a difference or what happened next. I worked for an organization like that before. Leadership focused on major donors—the huge gifts, ‘valuable’ relationships....
I can't say I didn't see this coming

Ditching software doubled their donations 📈

Hey Reader, You need this solution, the expert said. Sales reps pitching “the best way to do it all” software. Add this platform. Upgrade that module. Make your CRM “smarter.” Automate everything. Sound familiar? An Executive Director I worked with recently bought into it. Over three years, she added 40+ tools to her nonprofit’s tech stack. Each one promised to increase donations, save time, and make her team more efficient. At first, it made sense. ✅ A new CRM. ✅ Then email automation. ✅...
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Your fundraising CTA called. It needs a makeover 📲

Hey Reader, Sarah’s spring appeal was five days late. Again. She wasn’t procrastinating, but struggled with the best way to ask for donations. She always thought, what if it felt pushy? What if donors get annoyed? So she put it off, even though the organization needed these specific funds, not to mention her personal fundraising goals she had to meet. Each day she delayed, donations slowed. Not because people didn’t care, but she hadn’t given them a reason to say yes. In today’s edition of...
When it comes to data, may the fourth be with you

I Was Impressed By This Data Collection System (+You Can Copy It!)

Hey Reader, In 2019, I attended an event where I witnessed data collection done right. No tech overwhelm. No friction. Efficient. One person greeted everyone who walked in, while two iPads sat on the check-in table, connected to a small printer. When my turn came, I entered my name - I tapped a box to confirm my attendance. My details showed my role, table assignment, and the company I represented. A welcome message appeared. The printer produced a professional name badge instantly. When the...
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This Timely 5-Step Fix Keeps Donors Coming Back ⏰

Joanne immediately clicked “Donate.” She was in awe of their work at the local food bank and decided to follow up with a $100 gift. The confirmation page showed up instantly. It had the amount she gave, a logo, and a signature. All very official. Then she waited for a thank you. Nothing. She checked her email one more time. She even checked spam. Empty. Two weeks later, a different charity inspired her to donate. They immediately shared a photo, a thank-you note, and a two-line sentence about...
the fundraising power of email

Your Donors DO Want to Hear From You (Really) 📣

Hey Reader, It wasn’t flashy. But it changed everything. I recommended one email per week. That was the whole plan. Sarah, my client, had spent months holding back. She told herself she was a terrible writer, her list was too small, and she didn’t want to “bother” donors. It took some convincing. But once she started, her engagement shifted. She didn’t become a master storyteller overnight. She kept it simple: bullet points, impact insights, team updates, and short behind-the-scenes videos....
Your ideas can come to life

3 simple steps to unlock the magic of a GPT 🪜

Hey there, Do you ever get that weird burnout feeling that creeps in—not from huge tasks, but from when you say the same thing for the 47th time? You’ve heard it before: “Hey, can you send that link again?” “What’s that process for this?” “Hey, Kelly, do me a favour and explain how that’s supposed to work?” Every time, I’ve answered. Patiently. Hoping they’d remember it. But inside, I was moaning a little. Then, a couple of weeks ago, a friend in a consulting community I’m part of mentioned...

Every other Sunday, I'll spark ⚡️your nonprofit's online fundraising strategy and deliver the tools you need to succeed. You'll receive an actionable tip and three links to drive donor engagement, deliver the best online experience for your donors, and raise more revenue. Free gift inside! Join us.