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Your Digital Nonprofit: The Social Profit Stack

by Kelly Morris

Every other Sunday, I'll spark ⚡️your social profit's online fundraising strategy and share the tools you need to succeed. You'll receive an actionable tip and three links to drive donor engagement, deliver the best online experience for donors, and raise more revenue. Join us!

Leverage the Power of AI Prompts in Your Nonprofit ✨

Hi Reader, Imagine sitting in front of your computer, distracted by social media. Procrastination sits on your shoulders. It’s heavy. You know this isn’t what you’re supposed to be doing. You’re stumped. Fresh out of ideas on what to write next for your weekly content. You’re busy, but you know how important communicating with your community is. Then you remember this new tool called AI can help inspire you. AI tools like ChatGPT can help provide ideas, writing frameworks, outlines, and even...
6 days ago • 3 min read
Usher FTW

Explore Automation: A Direct Line to More Impact 🌱

Imagine this… You just sat at your desk to work on your next appeal. You've done all you can to create the best writing environment. You want it to be zen. You've put your headphones on to listen to the Lofi playlist. You're all set. You start writing. Then… *Bling* You receive a blaring notification. And again. *Bling.* Ugh. You realize you forgot to hit the Focus setting on your computer. Huge distraction. You immediately click do not disturb for an hour. It turns off the notifications on...
20 days ago • 3 min read
Email Sequence Works

Powerful & Automated: Create An Email Welcome Sequence 📧

Imagine this. You find yourself interested in learning more about an organization that helps people deal with an issue a family member is experiencing. You search Google to find the one you need. You see the one you want and click the link to visit their website. Smooth so far. You look around and check out their services. The information is helping you out. Then you see they share a newsletter. Excited, you subscribe as it says you'll continue to receive information about their organization....
about 1 month ago • 4 min read
The Moral Of the Story

Digital Storytelling: Emotionally Connect With Your Online Audience 👩🏻‍💻

Over ten years ago, I remember reading an extraordinary story on Twitter. A staff member wrote a story series about children they help at a local charity I support. Of course, back then, we didn’t have to deal with the algorithm nonsense we experienced today, so because I followed her, I didn’t have to dig around to find it. The stories she wrote took my breath away. Childhood illness was at the forefront of their cause. Like Twitter threads act today, she created her series in chapters to...
about 2 months ago • 2 min read
New Year Intentions

HNY!! Set Your Best Habits & Intentions for 2024

If you’re like me, you've spent way more time working rather than planning for the new year than you care to admit. Before Christmas, I told my colleague I intended to only work on my newsletter over the holidays. It’s tough! I have time to work on my website, develop a mini-workshop, and jump back on my recently lost habit of writing daily content. Shifting our focus through the holidays allows us to think clearer and spend time on the items we can’t seem to get to in our daily schedules. It...
2 months ago • 3 min read

Celebrating You and Your Wins in 2023 🎉🎉

Can you believe it’s already December 17? With holidays around the corner and more time on our side, it’s important to look back, examine our experiences, and celebrate our wins. We don’t do that enough, do we? Remember, the work you do for your nonprofit plays a fundamental role in feeding, healing, protecting, housing, educating, inspiring, enlightening, and nurturing our community. Today, I’m on a mission to celebrate YOU and the accomplishments you made in 2023. Let’s dig in. What we...
3 months ago • 3 min read

Social Proof: An Ingredient to Improve Online Growth 🌱

Imagine this… You’re scrolling through your organization’s general email inbox. You stumble upon an incredible review from a new donor. Their note is heartfelt, thanking you for the work you do. You immediately reply to thank them and ask if you can share their note. Your donor responds with a resounding yes! You’ve seen how other businesses share reviews with their audience, and you want to do the same. The problem is you need help with how to do it. In this week’s edition of the Social...
3 months ago • 2 min read
Grateful for You

A Shining Star: The Art of Online Donor Stewardship 🌱

When I was a full-time fundraiser in 2014, I often wondered how we’d steward our recurring donors. The donors I helped manage gave more yearly than most of our annual donors. We were in a campaign, so we asked our donors for $1966 annually or $157 monthly. The amount equalled the year the organization began. Clever, right? Guess what? Clever doesn’t help turn first-time donors into long-term donors. And while it’s often easier said than done, we needed a solution to help over 70% of donors...
3 months ago • 3 min read
They're Liking It.

Unlock Social Media Value: 6 Ways to Maximize Your Impact ⚡️

Earlier this week, I scrolled through LinkedIn and found a video by Gary Vaynerchuk, a.k.a. Gary Vee. If you’re unsure who Gary Vee is, he’s a serial entrepreneur and internet icon who has shared his online business knowledge since creating his first online wine store. If you can get past his f-bombs, he’s fun to watch and knows what he’s talking about. He nailed his message in the video: “It’s time we stop complaining about our “reach.” All 10 of the biggest social networks are free - in the...
4 months ago • 4 min read
Future Ready

A Step-by-Step Guide to Giving Tuesday Landing Page Success 🌱

A few months ago, I shared the power of a landing page. Now is the time to create one for Giving Tuesday to help drive traffic and share why giving to your nonprofit is essential. As online giving becomes a popular choice for donors, having the tools set up enables you to stand out from the crowd. Using a landing page helps inspire your audience to engage online and donate to the specific cause you set it up for. Today, we’ll set you up for success and share how to create a Giving Tuesday...
4 months ago • 3 min read

Every other Sunday, I'll spark ⚡️your social profit's online fundraising strategy and share the tools you need to succeed. You'll receive an actionable tip and three links to drive donor engagement, deliver the best online experience for donors, and raise more revenue. Join us!

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